If it was impossible to avoid comparing this clothes-based communication to another, more infamous message sent by another, more infamous coat (the Zara coat that former First Lady Melania Trump wore to visit migrant children at a Texas detention centre which read, ‘I really don’t care do u?’ across the back) – well, that was kind of the point.
“Oh, the love?” she told reporters. “I think that we’re bringing love from America. This is a global conference, and we are trying to bring unity across the globe. And I think it’s needed right now, that people feel a sense of unity from all the countries and feel a sense of hope after this year of the pandemic.”
When HURR Collective Founder Victoria Prew was snapped carrying an armload of garments into Downing Street last week, the fashion press took note: Could this be the first time a first lady wore rented fashion for a multi-day diplomatic event?
As expected, Carrie Johnson proceeded through G7 events in a series of rented looks, from the hot-pink Roksanda Zandra dress she wore to meet the Bidens (£1,400 retail, £107 to rent on HURR), to The Vampire’s Wife’s floral-print Festival Dress at the Eden Project (£1,150 or £72 on HURR) to the blue floral dress from Damselfly London she wore to the Saturday night beach barbecue (£295 retail, £8/day to rent from MyWardrobe HQ).